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How often do you repeat your vision to people within your organization?

The vision needs to be part of the organization’s DNA.  In my experience, it appears easier for people to naturally live the vision of an organization when they were in the organization from the beginning.  Something about the birthing process tends to embed the vision into each person in the organization who is present from the start. As the organization grows and new people are added the vision can often get lost in carrying out the work of the organization.  If the vision is important enough to the integrity of the organization, then it must be continually repeated.

At Grace Community Church our stated vision is to make growing disciples of Jesus Christ.  It is also understood that we will carry out that vision by being a church where authentic relationships are encouraged, God’s grace is abundant, there is a welcoming spirit and visitors leave with a message of hope and sensing God’s love in a casual atmosphere that strives for excellence in all that we do.  We even have a motto, which states, “Everyone needs a place to start over, that place is Grace.”  As much as we live this vision each week, if people are not directly reminded of the vision, the busyness of ministry and life may distract them from completely understanding it.  People do have other lives outside of our church.  If we are not careful, in years to come we will have large percentages of our church that really do not understand who Grace Community Church is designed to be.

Recently as I have thought about our sustainability as a church, I’ve been reminded of the hundreds of people who are in our church today that never experienced our first year as a church plant.  We have new people coming every week.  They need the benefit of fully understanding the vision we have set from the beginning of who we really are as a church.  To instill this vision into them we must continually find new ways to repeat our vision.

So again, how often do you repeat your vision to people within your organization?

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Ron Edmondson

Author Ron Edmondson

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Join the discussion 3 Comments

  • Greetings from Cape Town,
    I just wanted to drop a note for your encouraging blogs and website. I’ve been following you in recent weeks via TWITTER. Another Church Planter, serving Him. Marc Sr

  • So true. Our church’s vision is to Encounter God, Connect with People, and Serve the World. Our pastor repeats this every Sunday morning, along with examples of how we are doing it.

    This holds true for the business world as well. Vision has to be nurtured and ingrained. Good advice.

    Bradford Shimp’s last blog post..10 Reasons You Should Educate Rather Than Sell

  • Mac Lake says:

    Hey Ron,
    Thanks for the reminder. They say you have to cast vision every 30 days because vision leaks. I say someone needs to remind me to cast vision every 30 days because remembering to cast vision leaks too. Thanks for the post.

    Mac Lake’s last blog post..The Power of Celebration